Your software can be unique.
The foundation doesn't have to be.
Every Plastelina application is shaped around a different business.
But underneath, they share the same secure foundation for users, data, integrations, AI, monitoring, backups and updates.
That means your software can keep changing without becoming another technology project you need to manage.
Custom business app
Shaped around your business
Plastelina platform
Managed foundation
The simple idea
One platform.
Thousands of shapes.
Traditional custom software often means every customer gets a completely separate system. That makes future changes, integrations and support expensive.
Plastelina works differently. We keep the complicated technology underneath standardized and managed. You shape the part that makes your business different.
Traditional custom software
Harder to maintain.
Every change becomes its own project.
versus
Plastelina
Plastelina core
↓
Custom business experience
Shared foundation.
Unique software on top.
The platform
Custom on top.
Standardized underneath.
Protected around everything.
Your business
Only the modules your business actually needs.
Your Plastelina app
Shaped around your business
Plastelina core
The shared foundation behind every Plastelina app
Plastelina safety layer
Working quietly in the background
Connected to the tools you already use
We can integrate with almost any software you already use — automatically through its API, or through manual, scheduled or automatic data export when no API is available.
The Plastelina technology
Intelligent software. Engineered to scale.
Plastelina is an AI-native platform for business software. Proven building blocks, deep automation and human-centred design — combined into systems that keep evolving with your business.
Our architectural principles
- Modular by designEvery capability is a building block.
- AI-nativeIntelligence is built into the whole platform, not bolted on.
- Secure by defaultBusiness-grade protection at every layer.
- Open & extensibleIntegrations without artificial limits.
- Scalable & resilientBuilt to grow with your business.
People & systems using it
Experiences & interfaces
AI layer
Contextual. Adaptive. Actionable.
Application services
Reusable. Composable. Ready today.
Data & context
Unified. Secure. Governed.
Foundation
Managed by us, so you never have to.
What this means for your business
- Launch fasterProven blocks mean weeks, not months.
- Adapt continuouslyChange workflows and features without starting from zero.
- Work smarterAI handles repetitive work and surfaces what matters.
- Connect everythingYour systems, people and data in one place.
- Stay in controlSecure, auditable and always yours.
Built to scale. Designed for humans.
Enterprise-grade architecture underneath, with the simplicity your team actually wants to use.
External systems & integrations
CRMSalesforce, HubSpot, Zoho, local CRMs
ERP & accountingPriority, SAP, NetSuite, Xero
CommunicationEmail, WhatsApp, SMS, Slack, Teams
PaymentsStripe, PayPal, local processors
Files & storageGoogle Drive, OneDrive, cloud storage
Anything elseAny system with an API — or without oneOld system? Still not a problem.
We can integrate with almost anything you already use — automatically through its API, and when there is no API, through manual, scheduled or automatic data export. Even a 20-year-old system that can only produce an Excel or CSV file can feed your new software.
Security & compliance
Why this matters
You get the flexibility of custom software.
Without owning the complexity.
Built around you
Your workflows, your reports, your terminology and your way of operating.
Changes without starting over
Need another field, dashboard, automation or module? Ask Plastelina.
The foundation stays managed
Authentication, data, integrations, monitoring and backups remain part of the Plastelina platform.
One improvement can help everyone
When we improve the underlying platform, every compatible Plastelina application can benefit without rebuilding each app separately.
How a change happens
You ask.
Plastelina shapes.
You ask
“Add a dashboard showing sales by employee and alert me if someone drops below target.”
Plastelina understands
The system understands your existing app, data and permissions.
Plastelina builds
Check & preview
✓ Tests passed
✓ Preview ready
Your app evolves
CRM
Employees
Employee Performance
Your business tells Plastelina what should change.
Plastelina handles how that change fits safely into the system.
Safe to keep changing
Built to change.
Built to recover.
Business software is important. So changing it should not mean losing control.
Every Plastelina app is designed around versioning, monitoring and recovery.
Version history
Every important change creates a new version. If something goes wrong, an earlier working version remains available.
Monitoring
Plastelina can track application health, errors and integrations centrally.
Backups & recovery
Business data and application versions can be protected so one bad change does not mean starting again.
One fix, many businesses
A problem should only need
to be solved once.
Google Calendar changes its API.
Traditional custom software
App 1 → fix
App 2 → fix
App 3 → fix
App 4 → fix
Plastelina
Google Calendar
↓
Plastelina calendar connector
↓
All connected Plastelina apps
Where possible, Plastelina applications connect to external services through shared platform components.
When that shared component improves, multiple businesses can benefit from the same improvement.
This is one of the reasons Plastelina can support software that remains custom without treating every customer like a completely separate software company.
Module library
Every business teaches
Plastelina something.
When a useful pattern appears again and again, it can become a reusable Plastelina module.
We don't want AI to reinvent the same feature differently every time.
The best ideas gradually become stronger building blocks.
What you decide / what we handle
The business decides what changes.
Plastelina handles how.
You decide what you need
“Show profitability by category.”
“Add approval before invoices are paid.”
“Create an employee bonus report.”
“Add a new recruitment workflow.”
Plastelina handles how it fits
You shape the business logic. You don't need to become a software architect.
Start small, keep shaping
Business owner
“I need a better way to manage inventory.”
Plastelina AI
Your business application
One painful problem can become the foundation
for your entire business system.
Start with what matters today.
Shape what you need tomorrow.
Tell us the problem.
We'll show you what the first version could look like.